Marketing & Promotion.
Cargo Digital focuses on marketing and promoting your digital releases with all relevant media partners. From Label of the Month campaigns to Deluxe Editions, from exclusive pre-listenings to video premieres Cargo Digital is keen to making your releases visible to all music lovers.
Example: Phillip Boa & The Voodooclub
(Cargo Records; March 2012)
– Artist banner on iTunes
– Digital-only single with digital booklet and bonus tracks
– iTunes-exclusive Deluxe Edition with bonus tracks and digital booklet
– Album and Video ID promoted on Musicload startpage, blog, newsletters and facebook
– Exclusive free track only available on Musicload
Exclusive iTunes Edition
Example: Waterdown (Uncle M, 2012)
Genre Highlight on Deezer
Example: Kadavar (This Charming Man)
Price Campaign on 7digital
Example: Shearwater (Sub Pop)